The SriJeevanam Way
Our Vision
To take small yet powerful steps towards a circular future by reducing carbon impact, repurposing agricultural waste, and using plant-regenerative materials that return to the Earth. SriJeevanam envisions fashion as a system of restoration, not extraction.
Our Mission
To create biodegradable accessories using natural, sustainable materials like jute, hemp, and agri-waste—reducing environmental impact, advancing climate action, and empowering women-led rural enterprises. Aligned with UN SDGs 12, 13, 14, 15, and 16, we champion responsible production, ecological balance, and inclusive growth.
Core Values
- Sustainability at the Core: Environmentally responsible choices.
- Circular Thinking: Regenerative material sourcing.
- Compassion-Driven Design: Vegan, cruelty-free, ethical.
- Empowerment through Inclusion: Supporting marginalized communities, artisans.
- Crafted with Purpose: Timeless, functional, conscientious designs.
- NFC Tag Transparency: Instant product information access.